7 strategic content tips to help your website grow

Content strategy. It’s a buzz word in online marketing, but one that deserves attention. If you have no direction or strategy for your content, then your site is doomed from the get-go. Unfortunately, even in 2010 the web is still full of stagnating brochure sites that are unlikely to reach their full potential from both a traffic, and user experience perspective. The web has grown up, and it’s time to make content much better than that.

Content strategy allows you to achieve business goals by laying out an actionable plan of how to develop, market and maintain content which goes on your site. There are a number of things worth thinking about when you are sitting down to start a new project, and hopefully this article summarises some content tips which can help your website really grow.

Full article here: http://blog.webdistortion.com/2010/10/20/7-strategic-content-tips-to-help-your-website-grow/

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